Zee 5 has introduced Clips, an AI-powered vertical video feature aimed at altering how subscribers browse and discover titles across its entertainment library. The tool repurposes scenes from existing ...

For much of the last decade, India’s OTT battle has been fought on the smallest screen. Apps were designed around the individual. Discovery meant scrolling on a phone. Content strategies chased ...

Zee 5 is the exclusive India broadcaster of the FIFA World Cup 2026. All matches are available on the Zee 5 app. — Qatar vs. Switzerland on 14 June, 12.30 am (Indian time) in Santa Clara, California — ...